Alphabet Blog

The pressure to churn out an endless amount of social media content can take its toll on a small business.

It can feel impossible to keep up with the demands for fresh new images, reels, carousels and more on a weekly basis. Not to mention, the costs that need to be taken into account when you need a supply of new brand images every few months.

The solution? Make your images work harder for you and turn them into something completely NEW with a few quick Canva tricks.

This one I particularly love and recently shared on our members' coaching call.

Watch the brief demo where I show you how to take a regular product photo and create a scroll-stopping design with the few clicks of your mouse.

Click on the video to watch now:

PRO TIP: You'll need a Canva Pro account to use the cut-out feature. Honestly? It's one of the best investments I've made in my business! Worth every cent.

PS - this blog contains affiliate links but I'll only ever recommend something I KNOW is worth the...

How is your organic social media engagement looking lately? If it resembles anything like rollercoaster or landslide, you're not alone.

If you rely on Instagram to market your businesses, the reality is that you are at the mercy of the algorithm. Especially if you're not investing in paid ads.

If you want more potential customers to see your content, you're going need to signal to the algorithm that it's YOUR content your followers want to see.

How on earth do you do that? 

By creating content people engage with in the form of: 

Likes

Comments

Shares and Saves

Messages etc.

Do you know what also counts as engagement? Interacting with Instagram Story Stickers!

These are some of the most underutilised but best features for driving new engagement on your account.

They're also a gold mine for finding out more about your audience, and them about you!

ENGAGEMENT DRIVING STORY STICKERS INCLUDE:

QUIZ STICKERS

Instagram’s Quiz Stickers allow you to ask questions...

We often hear social media gurus saying we need to create content our audience “finds valuable” in order to get engagement and grow. 

That’s all well and good, but the difficulty is figuring out WHAT to post! There’s nothing worse than having to schedule content for the week and then you have no cooking clue what to talk about. Right?! 

Well, today I want to show you my fool-proof method to find the hottest topics related to your niche or industry that your ideal customer is actively searching for and asking for. GOLD! 

Then you can go forth and confidently create content because you KNOW this is what your audience actually wants to see. 

So what are these gems, you ask? 

Google Trends 

This website is amazing for uncovering what people are searching for as it relates to your industry. You can plug in a term and Google will show you search trends related to that term, broken down by region, timeframe, category and search...